Packaging 101 – Lessons Learned

30 11 2010

With the development of a fabulous tea line comes the development of packaging a tea line.  Holy Headache, Batman!

Let me clue you in on some lessons learned along the way.

  • Don’t let the inner perfectionist drive you MAD!
  • Quoted print/delivery times never seem to include the 5 “flex” days that printers take for those additional hiccups.
  • Always have a Plan B and be willing to go back to Plan A when Plan B falls on its face.  Also, reserve a Plan C.
  • Too many paints that we use are toxic (well at least the prettiest colors).
  • Referrals are the best sources to good vendors.
  • Stay away from Colbalt Blue.
  • Inkjet labels melt in a laser printer.
  • When in doubt, do it all yourself.
  • If DIY approach is taken, employ friends and have a bottle of champagne waiting.

I do not know how many of you venturing into the world of retail packaging, but you never know.  Here are some photos of a tea line in the making.  Enjoy.

Cpher

Painting logos with NON toxic paints

Little teapots drying

Miles of self-made stickers





Tea Outside the Box

18 11 2010

Frisco Teapot Box in Dolores Park

G’Day Everyone!

This weekend I had quite a lovely Sunday in Dolores Park.  I had the pleasure to serve tea at the Frisco TeaPot’s experiential event on “Place”.  Never ceasing to amaze, TeaPot built an experiential box that looked out onto the cityscape.  It was one of the most glorious November days I have ever experienced with warm air, sunshine, and tea.  I served up some Vietnamese Organic Nam Lahn Black Tea, a Chinese Dark Oolong, and the fabulous Hawaiian Coffee Cherry Tisane (previous blog post).  It was a perfect symphony focusing on place utilizing pure single origin teas.

Check out the friscoteapot.wordpress.com blog to be in the know on where they will pop up next.  Also, “Like” them on Facebook to see what all the fun is about!  TeaPot Facebook





Cooking with Tea – Fresh Matcha Noodles

12 11 2010
 

Rolling fresh matcha noodles

Matcha Pasta Dough

So I adore fresh pasta.  With the help of my hand crank pasta machine (thank you Nelson), I have arrived at the point where I can quickly whip up a fresh batch for dinner.  One night, I was on my craze of adding tea to everything I cook, so I became daring and added Japanese Matcha Powder to my whole wheat flour and egg combination.  It was probably about 1/4 cup of matcha into the mix substituting the flour, of course.  I easily combined the dough according to the online recipes from my dear friend Martha (Stewart).

The most thrilling part of the whole experience was the smell of the noodles when rolling out the dough.  The matcha added this incredible fragrance to the blend.  I rolled the dough into sheets and then hand cut some for pappardelle style noodles and left the others in full sheets.  With the full sheets I made an awesome veggie lasagna of zucchini ribbons, kale, fresh tomato sauce, garlic, ground tofu (for protein), spinach, and parmesan cheese (on top).  The green tea noodles added this sweet vegetal aroma to the entire dish and it was a hit among coworkers.  I have yet again earned another cooking with tea pat on the back.  Hip hip!





Carrot, Red Pepper, & White Tea Soup! Boom, boom, shake, shake.

10 11 2010

Yummers!

I daringly ventured into a new world of truth and beauty by creating a delicious, organic, and vegetarian tea-based soup.  Now I don’t mean to toot my own horn (but of course I do) but this was the first soup of my many lifetime soup creations where the moment after I blended the elixir I said, “Damn, it’s perfect!”  I subscribe to the Eatwell CSA farm delivery box and the bi-weekly deliveries of organic produce always challenge me to venture into new avenues of cooking I previously wouldn’t go.  Check them out here.  Eatwell Farm.  Here’s a simple way you can create it:

Ingredients:  8-10 Large Carrots (peeled and chunky chopped), 1 Medium Yellow Onion (Chopped), 3 Cloves Garlic (Chopped), 4-5 Red Bell Peppers (Deseeded and chopped in chunks), 1 tsp chili flakes, a large pot of brewed White Peony Tea (Bai Mu Dan), one vegetable bouillon cube.

Go for it:  Stove over medium heat: With olive oil saute onions and garlic ’til sizzlely good, add chili flakes for the kick and continue sauteing, throw in carrots and saute another 3 minutes, throw in peppers and go for it for 2 more minutes.  Pour in your pre-brewed White Peony tea (enough to cover all veggies) and add the bouillon cube.  Stir up and heat up to a boil.  Once at a boil, cover and lower temperature to a simmer.  Simmer about 30 minutes.  Throw in some fresh herbs (I chose oregano) and pepper.  Recover and cook about 10 mins.  Breathe in the amazing smells of the white tea symphony.  With a handblender, blend up your concoction.  Taste and fall in love or re-season to your taste then fall passionately in love.

The white tea adds an incredible woodiness to the soup which lingers on the tongue after the ripe flavors of carrot and pepper dissipate.

Get creative and post your renditions in the comments!

White Tea, Bai Mu Dan

The white peony tea used for the brew

Carrots Peppers are a sizzlin'

White Peony Tea Added to Soup





Tales of the Habit Shakers in the Morning Ritual

9 11 2010

I attended a recent discussion about Habits and something sparked.  At one point the discussion turned to talking about habits and how once we acquire a new habit, the “enjoyment” of that habit potentially ceases.  For example, when one decides to start a new workout regime, in the beginning the workout is invigorating & empowering.  Our self-satisfaction says, “Oh Joy!”  As time progresses and the routine becomes ‘habitual’ the workout becomes a series of tasks that we must complete.  In time, the “Oh Joy” turns to the reward at the end of the workout (like a smoothie) or ceases altogether.

Given light of my interest in the morning ritual, I am intrigued on how this can affect one’s tea or coffee enjoyment.  I hear so many people, in a haze, head straight for the coffee pot which they turn on or has been on an auto-timer through the night.  So many others share they are not functional until they have their morning cup of coffee.  Just the name “morning cup of coffee” speaks to a habit or a ritual.  Is there still pure enjoyment or are we only in pursuit the after affects of a jolted morning?  Is there beauty and gratitude in our morning ritual?

In the morning, I too am on autopilot.  After three or six snooze buttons, I immediately wander to the electric hot water kettle, refilling it with water from my Brita filter.  I turn it on, jump in the shower, then proceed with the post-shower rituals.  Once complete, I return to my kettle and determine my morning selection of loose leaf tea to enjoy.  Here’s where I see a difference and wish to bring this difference into the world.  Though I have preferences on a tea type, I avoid doing the mundane and repeating the tea offering from the day before.  Tea offers me a creative jump start into my day due to the shear multitude of varieties of flavor experience.  One day it will be white tea, the next Keemun, some mornings a smokey Lapsang, others a calming and creative gathering Oolong.  Each experience charges me in a different and unique way, and though all have caffeine, something beautiful arises.

So my challenge for you this morning is to breakup your habit and mindfully live in the moments you are creating.  Willfully choose your morning cuppa, whether it is a single origin tea or coffee.  Celebrate the notes and experiences the consumption creates and mindfully live your day noting and breaking up your habits throughout.





San Jose Tea Empress!

8 11 2010
Satori Tea Company San Jose

Tea bar entrance

Satori Tea Company

Satori Retail Tea Shop/Tea Bar

Satori Tea Company

Whackadoodle Art at Satori Tea Company

About a week ago I made a long overdue pilgrimage down to San Jose, CA to visit Victoria, Tea Empress and owner of recently opened Satori Tea Company.  Located off of 37 N. San Pedro Street in downtown San Jose, the dramatic entrance is hard to miss.  Immediately upon walking into the shop I was transported from San Jose to Santa Monica Blvd.  The shop is contemporary, colorful, euro pop, with a little bit of rock and roll.

The space is a haven for art and I can see how this place is quickly becoming the retreat for the suburban bohemians and hipsters alike!  Victoria and her team have crafted a delightful and organic tea offering where you can order retail or sit down and enjoy a pot of tea, adorned in fabulous tea ware and expert steeping procedures.  They also have a delightful and reasonable high tea offering.  Weekends are off the hook with celebrations of music and art!

Of course the greatest perk for the establishment is the local tea empress herself, Victoria.  I had the pleasure of spending a few moments with Victoria over a pot of Assam, and she sure knows her tea!  Ask her about her oolong/pu’erh detox going on right now.  For more reviews, see http://www.yelp.com/biz/satori-tea-company-san-jose.

Satori Tea Restored Chairs

Incredible restored antique chairs at Satori





Your Tea Gent Returns!

8 11 2010
Tea Gentleman

Rainboots and Umbrellas a GoGo!

How long has it been?  Truly, I have missed you in the absence.  Many things have happened since we last spoke:

I made an amazing soup with White Tea, I finished the Renaissance Center’s Business Planning Program, I wrote a business plan for my future tea line, I turned 27 and partied with some tea cocktails in a limo, I took a full-time job, I fell in love with a falafel, I did an email purge, I taught people about the wonders of tea, I surprised a few with a pop up tea party, I tasted an incredible Lapsang Souchong, I found the most beautiful antique store in the world, and I missed all the moments to blog it.

Good thing I am an elephant when it comes to memory because I have so much fabulous material to share with the world.  The Tea Gent is back in town.

Yours Truly, Cpher








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